People that never tried programming often think, that programming is something very complicated and hard to start. Honestly I had the same thinking until I tried python – one of the most intuitive programming languages with a low entry barrier. While learning programming it’s important to be able instantly try your knowledge in practice. In Read more about Pandas Python Library = Excel On Steroids (tutorial for beginners)[…]
When I created my first bot with Selenium library – I could not believe how easy and intuitively Selenium is. It’s like writing a scenario for a movie – You just describing step by step what should be going on. In my particular case – Selenium helped me to automate reporting of some advertising platforms, Read more about How You Can Create Your Own Bot Using Selenium WebDriver And Python[…]
If You ever wanted to create a dashboard with Facebook Ads data – You probably had an issue with data connectors. The most popular like “Supermetrics” – costs money, but You can try to create your own solution with a very little costs. There is a scheme of my solution: As you can see on Read more about How To Automate Facebook Ads Reporting In Google Data Studio With Python And FB Marketing API[…]
Working with Pandas dataframes It`s often needed to reshape the data, in order to prepare it for further analysis, visualization or library that requires particular data form. I`ve decided to share with you some functions that I used a lot working with customer journey paths, exported from Google Analytics. For experienced data scientist that could Read more about 3 Helpful Python Functions For Data Manipulation[…]
Google BigQuery is a great big-data tool, which let you to store a huge amount of data in cloud, and manipulate it with SQL queries. But there are situations, when you want to get that data to your python environment for more advanced purposes like machine learning, which is possible thanks to numerous python libraries. Read more about Google BigQuery API Request (Python)[…]
Google Analytics Reporting Api gives you a lot of possibilities like downloading your data without sampling, exporting it to databases or just ability to work with raw data (for example in Jupyter Notebooks). The easiest way I`ve found to make a API request to Google Analytics: 1. Create a Google Cloud Platform project and enable Read more about Google Analytics API Request (Python)[…]
Parallel coordinates were invented in far 1885 by French engineer and mathematician Philbert Maurice d’Ocagne. When I discovered this way of visualization – I was really impressed how it allows to visualize such a complicated thing as multidimensional data in a simple and intuitive way. This is how I visualized few dimensions of Mobile App Read more about Parallel Coordinates For Multidimensional Data Visualization[…]
Sometimes, while configuring tags in Google Tag Manager, we want to know if the user visiting our site for the first time or not. Variable like that can be very useful if we want to fire some of our tags only for new or returning users, or assign different conversion value of the same conversion Read more about New vs Returning Client-ID Variable In Google Tag Manager[…]
Google Apps Script is an environment, from which you can interact with Google G Suite Services like Google Docs, Sheets, Forms and so on. It can be really helpful if you want to automate some of your routine job. With some basic knowledge of JavaScript you can create really great things, that would save you a lot of Read more about Why Google Apps Script Is Simple[…]